Kantar, a London, UK-based marketing data and analytics company, and SilverTree Equity, the software and technology focused private equity firm, are to acquire StepUp RGM, a Leuven, Belgium-based global Revenue Growth Management (RGM) software and big data solutions vendor.
Target – StepUp RGM
Buyer – SILVERTREE EQUITY PARTNERS LLP
Buyer – THE KANTAR GROUP LIMITED
Seller – Shareholders